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구글 애즈 대행(설정 및 최적화)

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모니터-구글-애즈

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구글 애즈의 효율이 극대화 됩니다!

효과적인 구글 애즈 대행을 위해 반드시 수행되어야 할 작업들입니다.

구글 애널리틱스 추적 설정(GTM 활용)
전환(목표), 잠재고객 목록 생성
GDN 타겟팅, 입찰전략 설정
키워드 목록 작성, 반응형 광고 소재 제작
맞춤 보고서 생성 및 정기 수신 설정

* 위 리스트 상의 업무만 제대로 수행해도 광고 운영상의 비효율과 예산, 업무의 낭비를 획기적으로 줄일 수 있습니다.

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구글 검색 결과 페이지의 상단 또는 하단에 ‘광고’ 표시와 함께 노출 되는 광고가 구글 검색 광고(키워드 광고)입니다.

구글 검색 광고를 통해 구글에서 특정 키워드를 검색 하는 사용자들에게 광고를 노출하고 제품 또는 서비스를 홍보할 수 있습니다.

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GDN(구글 디스플레이 네트워크)은 구글이 직접 운영하는 사이트 및 매체(Gmail, Youtube, Goolge Play 스토어 등)와 광고를 게재할 수 있는 제휴 사이트들을 포함하는 광고 노출영역입니다.

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구글 애즈(Ads) 동영상 광고의 노출영역은 유튜브와 파트너 사이트 & 앱(GDN)입니다.

유튜브 내에서의 노출 영역은 유튜브 메인(홈페이지)과 검색결과, 보기 페이지입니다.

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Android, iOS 기반 모바일 앱을 앱마켓, 유튜브, GDN 등 다양한 게재위치에 노출합니다.

설치, 인앱 액션 등의 목표별로 관련성 높은 사용자를 타겟팅할 수 있습니다.

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구글 판매자 센터(Merchant Center)의 제품 피드로부터 수집된 정보를 이용해서 동적 광고를 생성하고 구매 의도가 강한 신규 사용자와 비즈니스 상호작용 이력이 있는 재사용자에게 광고를 노출합니다.

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구글 애널리틱스(GA)는 사이트 내 방문자 속성과 행동 정보를 수집할 뿐 아니라 구글 애즈 최적화를 위한 주요 데이터를 제공합니다. 구글 태그 관리자(GTM)는 구글 애널리틱스의 활용도를 높입니다.

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spacing_left_medium=”” spacing_right_medium=”” spacing_left_small=”” spacing_right_small=”” spacing_left=”” spacing_right=”” margin_top_medium=”” margin_bottom_medium=”” margin_top_small=”” margin_bottom_small=”” margin_top=”60px” margin_bottom=”” padding_top_medium=”” padding_right_medium=”” padding_bottom_medium=”” padding_left_medium=”” padding_top_small=”” padding_right_small=”” padding_bottom_small=”” padding_left_small=”” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” hover_type=”none” border_sizes_top=”0″ border_sizes_right=”0″ border_sizes_bottom=”0″ border_sizes_left=”0″ border_color=”” border_style=”solid” border_radius_top_left=”” border_radius_top_right=”” border_radius_bottom_right=”” border_radius_bottom_left=”” box_shadow=”no” box_shadow_vertical=”” box_shadow_horizontal=”” box_shadow_blur=”0″ box_shadow_spread=”0″ box_shadow_color=”” box_shadow_style=”” background_type=”single” gradient_start_color=”” gradient_end_color=”” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ background_color=”” background_image=”” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” filter_type=”regular” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ last=”false” border_position=”all” first=”true”][fusion_text columns=”” column_min_width=”” column_spacing=”” rule_style=”default” rule_size=”” rule_color=”” content_alignment_medium=”” content_alignment_small=”” content_alignment=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” class=”” id=”” font_size=”” fusion_font_family_text_font=”” fusion_font_variant_text_font=”” line_height=”” letter_spacing=”” text_color=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]

구글-애즈-애널리틱스-과녁

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구글 애즈 최적화로 매출실적 끌어올리기

구글 애즈(Ads) 최적화란 다양한 실험을 통해 광고 효율성을 극대화 하는 과정입니다

광고, 키워드, 도착사이트, GDN 타겟팅, 입찰전략 등 구글 애즈(Ads) 광고의 주요 요소들을 대상으로 실험을 진행합니다.
실험을 통해 발견된 우수한 요소와 설정을 캠페인에 적용함으로써 광고 효율성을 높입니다.

구글 애즈 대행사의 업무 중 가장 중요한 부분이라고 할수 있습니다.

구글 공식 파트너인 마케톨로지의 업무도 최적화 작업에 중점을 두고 있습니다.

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구글-애즈-트로피-태블릿

구글 광고 대행 업무

구글 광고 운영! 최적의 상태를 제공합니다

구글 공식 파트너사인 마케톨로지의 구글 애즈 대행 서비스는 최적의 광고 환경을 지속적으로 유지할 수 있게 드립니다.

전환 측정과 스마트 입찰 전략의 활용, 다양한 유형과 목적의 캠페인 운영, 구매 여정 내의 모든 고객에게 광고주의 제품 또는 서비스가 적절히 노출되도록 합니다.

전문적인 구글 애즈 대행사로서 가장 최적화된 대행 업무를 수행합니다.

[/fusion_text][fusion_button link="/구글-광고-대행-업무-안내/" text_transform="" title="" target="_self" link_attributes="" alignment_medium="" alignment_small="" alignment="left" modal="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" sticky_display="normal,sticky" class="" id="" color="default" button_gradient_top_color="" button_gradient_bottom_color="" button_gradient_top_color_hover="" button_gradient_bottom_color_hover="" accent_color="" accent_hover_color="" type="" bevel_color="" border_color="" border_hover_color="" size="" stretch="default" margin_top="" margin_right="" margin_bottom="" margin_left="" icon="" icon_position="left" icon_divider="no" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]자세히[/fusion_button][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_builder_container admin_label="업무 소개" type="flex" hundred_percent="no" hundred_percent_height="no" min_height_medium="" 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filter_saturation_hover="100" filter_brightness_hover="100" filter_contrast_hover="100" filter_invert_hover="0" filter_sepia_hover="0" filter_opacity_hover="100" filter_blur_hover="0"][fusion_builder_row][fusion_builder_column type="1_3" layout="1_3" align_self="center" content_layout="column" align_content="center" content_wrap="wrap" spacing="" center_content="no" link="" target="_self" min_height="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" sticky_display="normal,sticky" class="" id="" background_image_id="" type_medium="" type_small="" order_medium="0" order_small="0" spacing_left_medium="" spacing_right_medium="" spacing_left_small="" spacing_right_small="" spacing_left="" spacing_right="" margin_top_medium="" margin_bottom_medium="" margin_top_small="" margin_bottom_small="" margin_top="30px" margin_bottom="" padding_top_medium="" padding_right_medium="" padding_bottom_medium="" padding_left_medium="" padding_top_small="" padding_right_small="" padding_bottom_small="" padding_left_small="" padding_top="" padding_right="" padding_bottom="" padding_left="100px" hover_type="none" border_sizes_top="0" border_sizes_right="0" border_sizes_bottom="0" border_sizes_left="0" border_color="" border_style="solid" border_radius_top_left="" border_radius_top_right="" border_radius_bottom_right="" border_radius_bottom_left="" box_shadow="no" box_shadow_vertical="" box_shadow_horizontal="" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" background_type="single" gradient_start_color="" gradient_end_color="" gradient_start_position="0" gradient_end_position="100" gradient_type="linear" radial_direction="center center" linear_angle="180" background_color="" background_image="" background_position="left top" background_repeat="no-repeat" background_blend_mode="none" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" filter_type="regular" filter_hue="0" filter_saturation="100" filter_brightness="100" filter_contrast="100" filter_invert="0" filter_sepia="0" filter_opacity="100" filter_blur="0" filter_hue_hover="0" filter_saturation_hover="100" filter_brightness_hover="100" filter_contrast_hover="100" filter_invert_hover="0" filter_sepia_hover="0" filter_opacity_hover="100" filter_blur_hover="0" last="false" border_position="all" first="true"][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" content_alignment_medium="" content_alignment_small="" content_alignment="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" sticky_display="normal,sticky" class="" id="" font_size="" fusion_font_family_text_font="" fusion_font_variant_text_font="" line_height="" letter_spacing="" text_color="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]

구글공식파트너사

[/fusion_text][/fusion_builder_column][fusion_builder_column type=”2_3″ layout=”2_3″ spacing=”” center_content=”no” link=”” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”txt_dark-bg” id=”” background_color=”” background_image=”” background_position=”left top” undefined=”” background_repeat=”no-repeat” hover_type=”none” border_color=”” border_style=”solid” border_position=”all” padding_top=”30″ padding_right=”” padding_bottom=”” padding_left=”” margin_top=”” margin_bottom=”30px” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”true” border_sizes_top=”0″ border_sizes_bottom=”0″ border_sizes_left=”0″ border_sizes_right=”0″ first=”false” spacing_right=””][fusion_text columns=”” column_min_width=”” column_spacing=”” rule_style=”default” rule_size=”” rule_color=”” content_alignment_medium=”” content_alignment_small=”” content_alignment=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” class=”” id=”” font_size=”” fusion_font_family_text_font=”” fusion_font_variant_text_font=”” line_height=”” letter_spacing=”” text_color=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]

구글 공식 파트너 마케톨로지의 주요 업무는?

구글 애즈 최적화 & 구글 애즈 대행 업무

구글 애즈 성공 요인 A부터 Z까지, 캠페인 설정, 광고 제작, 키워드 생성, GDN 타겟팅, 전환 최적화, 광고 효율성 제고!
마케톨로지는 구글 애즈를 최적화 하고 광고 실적을 개선합니다

비즈니스의 성공을 직접 경험하세요!
구글 애즈 캠페인의 최적화! 최대 효율로 이끄는 구글 광고 대행 업무

구글 공식 파트너 마케톨로지가 함께 합니다

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background_image="http://googlemarketing.co.kr/wp-content/uploads/2021/08/%EC%83%81%EB%8B%B4-%EC%84%B9%EC%85%98-%EB%B0%B0%EA%B2%BD.jpg" skip_lazy_load="" background_position_medium="" background_position_small="" background_position="center center" background_repeat_medium="" background_repeat_small="" background_repeat="no-repeat" background_size_medium="" background_size_small="" background_size="" background_custom_size="" background_custom_size_medium="" background_custom_size_small="" fade="no" background_parallax="none" enable_mobile="no" parallax_speed="0.3" background_blend_mode_medium="" background_blend_mode_small="" background_blend_mode="none" background_slider_images="" background_slider_position="" background_slider_skip_lazy_loading="no" background_slider_random_order="no" background_slider_loop="yes" background_slider_pause_on_hover="no" background_slider_slideshow_speed="5000" background_slider_animation="fade" background_slider_direction="up" background_slider_animation_speed="800" background_slider_blend_mode="" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" video_preview_image="" pattern_bg="none" pattern_custom_bg="" pattern_bg_color="" pattern_bg_style="default" pattern_bg_opacity="100" pattern_bg_size="" pattern_bg_blend_mode="normal" mask_bg="none" mask_custom_bg="" mask_bg_color="" mask_bg_accent_color="" mask_bg_style="default" mask_bg_opacity="100" mask_bg_transform="left" mask_bg_blend_mode="normal" render_logics="" logics="" absolute="off" absolute_devices="small,medium,large" position_top_medium="" position_right_medium="" position_bottom_medium="" position_left_medium="" position_top_small="" position_right_small="" position_bottom_small="" position_left_small="" position_top="" position_right="" position_bottom="" position_left="" sticky="off" sticky_devices="small-visibility,medium-visibility,large-visibility" sticky_background_color="" 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margin_bottom="0px" margin_top_mobile="" margin_bottom_mobile="" text_color="" animated_text_color="" highlight_color="" style_type="none" sep_color="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]

구글 애즈 대행 실적

[/fusion_title][fusion_content_boxes layout=”icon-on-side” columns=”3″ alignment=”” link_type=”” button_span=”” link_area=”” link_target=”” icon_align=”left” animation_type=”” animation_direction=”left” animation_color=”” hue=”” saturation=”” lightness=”” alpha=”” animation_speed=”0.3″ animation_delay=”0″ animation_offset=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” title_size=”” heading_size=”3″ title_color=”” body_color=”” backgroundcolor=”” border_radius_top_left=”” border_radius_top_right=”” border_radius_bottom_right=”” border_radius_bottom_left=”” box_shadow=”no” box_shadow_vertical=”” box_shadow_horizontal=”” box_shadow_blur=”0″ box_shadow_spread=”0″ box_shadow_color=”” box_shadow_style=”” icon=”fa-check fas” iconflip=”” iconrotate=”” iconspin=”no” iconcolor_hover=”” iconcolor=”#03a9f4″ icon_circle=”no” icon_circle_radius=”” circlecolor_hover=”” circlecolor=”” circlebordersize=”” circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” icon_size=”” icon_hover_type=”none” hover_accent_color=”rgba(188,188,188,0)” image=”” image_id=”” image_max_width=”” margin_top=”” margin_bottom=”” item_margin_top=”” item_margin_bottom=”” render_logics=”” parent_dynamic_content=””][fusion_content_box title=”쇼핑몰(뷰티, 패션)” backgroundcolor=”” icon=”” iconflip=”none” iconrotate=”none” iconspin=”no” iconcolor=”#03a9f4″ circlecolor=”rgba(255,255,255,0)” circlebordersize=”0″ circlebordercolor=”” outercirclebordersize=”0″ outercirclebordercolor=”” image=”” image_id=”” image_max_width=”” link=”” linktext=”Read More” link_target=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]

쇼핑 분야의 구글 애즈 대행 업무는 주로 디스플레이와 쇼핑 캠페인을 통한 브랜드 인지도, 구매 고려도 개선에 집중됩니다.

남성청결제 히즈클린포맨&포우먼
남성미백화장품 전문 쇼핑몰 브리올
화장품 제조 및 유통 업체 ‘Anna Holtz’
화장품 브랜드 얼라이브랩
뷰티 & 의류 종합몰 투초몰
남성용 바디워시 션클렌져
유니섹스 의류 브랜드 키크(Keek)
화장품 제조 판매업체 퓨어위시

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쇼핑몰 분야의 구글 애즈 대행 업무는 주로 디스플레이와 쇼핑 캠페인을 통한 브랜드 인지도, 구매 고려도 개선에 집중됩니다.

블루투스 리시버 DIO SLASH 시리즈
첨단건강 쥬얼리 ‘헤르츠코리아’
유아세제 베이비마그짱
전자기기 전문 쇼핑몰 한아름 쇼핑몰
아기 사진 동화책 ‘몽비’
아이폰 배터리 판매업체 IT2000
농업법인 콩사랑 유한회사 쇼핑몰

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일반 기업 또는 오프라인 매장의 구글 애즈 대행 업무는 검색 캠페인, 마이 비즈니스, 동영상(유튜브) 광고를 활용합니다.

위시켓(IT 아웃소싱 플랫폼)
중장비 부품 수출업체 HYCO heavyparts
느티나무 한정식
안내 삽입렌즈 이보 ICL
대환대출 아파트 담보대출 전문 새희망론
신용카드 대출 전문 업체 하나론 24
임베디드 개발 전문업체 (주)마이크로비젼
916디자인(인테리어)

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병원, 법률, 교육 등 서비스 제공업체의 구글 애즈 대행 업무는 검색 캠페인과 디스플레이 캠페인, 앱 캠페인 등을 활용합니다

웹툰, 무비툰 콘텐츠 제공업체 ‘ShineMoment’
부동산 컨설팅 사이트 ‘tujahelper.com’
보험정보 사이트 인슈넷
서강대학교 게임교육원
함소아 한의원 OC
드림 성형외과
통일부 통일교육원 통일교육주간 소감문 공모 이벤트
데이터분석 전문기업 이레테크 데이터랩스
배달전문 삼겹살 프렌차이즈 김충기 꽃삼겹

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해외·글로벌을 대상으로한 구글 애즈 대행 업무는 현지 시장을 지배하는 ‘키워드’ 연구 및 발굴이 핵심 요소가 됩니다.

호주) 유전자 검사 키트 Genoplan Austrailia
미국) OLED, 디스플레이 전문 기업 bisearch international
프랑스) 방탈출 게임 카페 Escape Code-X
일본) 기업홍보용 클리어파일 포켓폴더
일본) 블라인드 쇼핑몰 가로세로
뉴질랜드) FX마진거래 전문 글로벌 제공사 CJC market
미국) 이민전문 법률사무소 Sky Law Firm
글로벌) 협업툴 ‘비즈스쿼드’
호주) 운송대행업체 Magill Removalist

[/fusion_content_box][fusion_content_box title=”모바일 앱” backgroundcolor=”” icon=”” iconflip=”none” iconrotate=”none” iconspin=”no” iconcolor=”#03a9f4″ circlecolor=”rgba(255,255,255,0)” circlebordersize=”0″ circlebordercolor=”” outercirclebordersize=”0″ outercirclebordercolor=”” image=”” image_id=”” image_max_width=”” link=”” linktext=”Read More” link_target=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]

모바일 앱 설치 및 수익을 목표로 하는 구글 애즈 대행 업무는 관련성 높고 획기적인 광고소재(이미지, 영상)에 중점을 둡니다

보험정보 및 상담앱 굿플래너
MIT Messenger
주식정보 코뮤니티 마이리서치하우스
디지털 미술도구 스마트팔레트
SAC 스포츠분석
해외 쇼핑몰 세일 소식 딤섬 모바일 앱
자소설닷컴(채용/자소서/이력서)

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구글 애즈 & 애널리틱스 최적화, 대행 업무 안내